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Salesforce Insights in 5 MinutesIssue #196Reddit Discussions

The illusion of the "overnight" 30-person agency: The Salesforce consulting boom.

Noticing a flood of "overnight" 30-person Salesforce agencies popping up lately - basically anyone with a laptop and a few certs partners with an offshore team and suddenly markets themselves as a big enterprise player. Low barrier to entry, high demand, zero inventory - easy to fake scale. Question is what's really going on behind the curtain: are these built on tight AE relationships feeding leads, or just clever white-labeling of offshore dev teams? And when overhead, talent retention, and margin wars catch up, how do these "accidental business owners" actually survive? Looking for input from anyone who's scaled a consultancy past the founder stage.

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